Zeotap joins Prebid with ID+ universal marketing identity solution; Amnet, Publicis and Unidad Editorial join the initiative
The global Customer Intelligence Platform Zeotap, announced today that ID+, its universal marketing identity solution launched in July 2020, is now available as a module of Prebid, the most widely used header bidding platform for publishers. Launched in 2015, the Prebid project is led by a neutral industry organization that makes header bidding easier for … Read more